Intel retained its lead in PC graphics chips during the first three months of the year, although the company faced increased competition from two key rivals, according to research figures released Friday.ATi Technologies and Nvidia, which both provide graphics chips to the game console industry, have turned out increasingly sophisticated and sought-after graphics products for desktop and notebook PCs in recent years. Their main advantage is their work in developing graphics for the latest computer-generated movies and electronic games, and they’re catching a rising wave of users who demand better graphics quality for photos, games and video.ATi is challenging Intel in the notebook segment in particular, according to new figures from Jon Peddie Research of Tiburon, Calif. Overall, Intel maintained its global dominance in PC graphics with 39.1 percent of the market by volume. ATi followed with 28.7 percent, and Nvidia took third place with 19 percent. Shipments of PC graphics chips expanded 25 percent from the same time last year, while laptop graphics rose 31 percent, according to the industry researcher. Approximately 74.9 million PC graphics devices, including chips and chipsets, were shipped from major suppliers during the first quarter of this year.For related coverage, read Intel Unveils New Name for Chips and Intel to Foster Web Usage in Developing Nations. Check out our CIO News Alerts and Tech Informer pages for more updated news coverage.— Dan Nystedt, IDG News Service Related content feature 13 essential skills for accelerating digital transformation IT leaders too often find themselves behind on business-critical transformation efforts due to gaps in the technical, leadership, and business skills necessary to execute and drive change. By Stephanie Overby Jun 05, 2023 12 mins Digital Transformation IT Skills tip 3 things CIOs must do now to accurately hit net-zero targets More than a third of the world’s largest companies are making their net-zero targets public, yet nearly all will fail to hit them if they don’t double the pace of emissions reduction by 2030. This puts leading executives, CIOs in particul By Diana Bersohn and Mauricio Bermudez-Neubauer Jun 05, 2023 5 mins CIO Accenture Emerging Technology case study Merck Life Sciences banks on RPA to streamline regulatory compliance Automated bots assisted in compliance, thereby enabling the company to increase revenue and save precious human hours, freeing up staff for higher-level tasks. By Yashvendra Singh Jun 05, 2023 5 mins Digital Transformation Robotic Process Automation feature Expedia poised to take flight with generative AI CTO Rathi Murthy sees the online travel service’s vast troves of data and AI expertise fueling a two-pronged transformation strategy aimed at growing the company by bringing more of the travel industry online. By Paula Rooney Jun 02, 2023 7 mins Travel and Hospitality Industry Digital Transformation Artificial Intelligence Podcasts Videos Resources Events SUBSCRIBE TO OUR NEWSLETTER From our editors straight to your inbox Get started by entering your email address below. Please enter a valid email address Subscribe