by CIO Staff

Apple Bans Sale of ‘Education’ iMac to Individuals

Jul 13, 20062 mins
AppleTechnology Industry

In an echo of the furor that met the release of the original eMac, Apple has withdrawn its new education-only iMac from sale to individuals.

The new product was available for purchase by individual students and teachers through Apple’s resellers and online and high street stores, but this has been changed. Apple will now sell the new education iMac only to institutions.

A note to dealers reveals: “Please be advised that the iMac for education is no longer available to education individuals. Effective immediately, this product is only available to education institutions. The product will be removed from the Apple Education Individual Stores from 12 July 2006.”

The move to withdraw the Mac, which costs 544 pounds (US$1,001), excluding VAT, has not been explained, though the product was always aimed only at the education market.

It’s an odd reflection of what occurred when Apple launched its education-only eMac. The company experienced a cacophony of requests from potential customers who wanted to buy what was at that time Apple’s most affordable Mac.

So strong was this demand that Apple eventually relented and began selling the eMac to the general public.

-Jonny Evans,

Related Links:

  • Apple Ditches All CRT Monitors

  • Apple’s New ‘Education’ iMac to Be Priced at $900

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