Microsoft Technical Evangelist Robert Scoble, who made a name for himself in the blogosphere with his corporate blog, is stepping down from his post at the Redmond, Wash.-based software behemoth for a job with podcasting startup PodTech.Networks, The Wall Street Journal reports.Scoble will become PodTech.Networks’ vice president for media development, where he’ll put together original video programming and various forms of podcasts, according to the Journal.While Scoble’s job title suggests his role at Microsoft was to promote its products to other companies, he is well-known for his “Scobleizer” blog, where he helped to build the company’s credibility and reputation by not pulling any punches when he reviewed Microsoft products, occasionally criticizing or questioning them, the Journal reports. Robert Scoble In early 2006, Scoble coauthored the book Naked Conversations: How Blogs are Changing the Way Businesses Talk with Customers, in which he discussed the growing popularity of blogs and the role they play in business today, according to the Journal. At Microsoft, Scoble helped to launch the “Channel 9” video blog, in which various Microsoft engineers and representatives were interviewed regarding upcoming products or initiatives, the Journal reports.“We are sorry to see Robert leave Microsoft,” said a company spokesperson, according to the Journal. “Robert made a strong contribution through Channel 9 and his blog during an important time for the company. We wish him well in future endeavors.” Scoble, who will be Menlo Park, Calif.-based PodTech.Networks’ 19th employee, will continue to blog and will pick up his new post in early July, the Journal reports.PodTech.Networks calls such tech bigwigs as Intel and Yahoo its customers, according to the Journal.This article is posted on our Microsoft Informer page. For more news on the Redmond, Wash.-based powerhouse, keep checking in.Check out our CIO News Alerts and Tech Informer pages for more updated news coverage. Related content brandpost Adapting to change on a dime: The absolute necessity of hybrid portability Optimizing hybrid portability can be revolutionary for your organization, enabling you to succeed in multiple complex business environments. By Sandrine Ghosh Jun 06, 2023 5 mins Hybrid Cloud brandpost How to Manage Data as a Product The way many organizations manage data is often out of step with the way employees want to use data. Here’s how to reorient your strategy. By Paul Gillin Jun 06, 2023 4 mins Data Management brandpost Top 10 reasons to modernize technology now Application modernization is a wise investment for businesses seeking long-term success and a competitive edge in today's fast-paced digital landscape. By Amanda Downs and Alina Zamorskaya Jun 06, 2023 7 mins Digital Transformation feature 5G ready or 5G really? Industry CIOs face hard truths about private 5G Some enterprises are building private 5G networks for their industrial environments, only to find they have to initially settle for 4G service. So what is private 5G ready for, and what can it really do? By Peter Sayer Jun 06, 2023 8 mins CIO Network Appliances Network Switches Podcasts Videos Resources Events SUBSCRIBE TO OUR NEWSLETTER From our editors straight to your inbox Get started by entering your email address below. Please enter a valid email address Subscribe