Microsoft will launch an HD-DVD drive add-on for its Xbox 360 console in November, a company executive said Wednesday.\n\n\n\n\n\n\n\n\n\nXbox 360 HD DVD DriveThe drive will be available in Japan\u00a0on Nov. 22 and will cost 19,800 yen (US$168), Takashi Sensui, general manager of the Xbox division of Microsoft\u2019s Japanese subsidiary, said at a Tokyo news conference. The drive will allow Xbox 360 owners to watch HD-DVD video content on a suitable television. The system will allow viewing at up to 1080p (1080 lines and progressive scanning), which is the highest of several picture levels judged to be high-definition.The drive is due on sale in other markets, but Microsoft did not announce pricing or availability.\n\n\n\n\n\n\n\n\n\nXbox 360 HD DVDHD DVD is one of two formats competing to become the de facto replacement for today\u2019s DVD standard. The format is backed by Toshiba and a number of other companies including Microsoft and Intel. Its rival, Blu-ray Disc, is backed by Sony, Matsushita Electric Industrial (Panasonic) and a number of other big-name electronics companies, and a drive for the system will be built into the PlayStation 3.-Martyn Williams, IDG News Service (Tokyo Bureau)Related Links:\n\nToshiba to Launch New HD-DVD Players in U.S.\n\n75 Blu-ray Titles to Hit Japan Before Holidays\n\nMicrosoft to Launch Cheaper Xbox 360 in Japan\n\nReport: DVD Format Wars to End in Draw\n\nTokyo Game Show to Showcase 573 Games\n\nNintendo Wii Available in U.S. on Nov. 19 for $250This article is posted on our Microsoft Informer page.\u00a0For more news on the Redmond, Wash.-based powerhouse, keep checking in.Check out our CIO News Alerts and Tech Informer pages for more updated news coverage.