Marketer Yesmail has agreed to pay a US$50,717 civil penalty to settle U.S. Federal Trade Commission (FTC) charges accusing it of sending unsolicited commercial e-mail after recipients asked it to stop.The FTC alleged that Yesmail, doing business as @Once Corp., violated federal law by continuing to send unsolicited e-mail more than 10 business days after recipients asked that the e-mail stop. In an ironic twist, Yesmail’s spam-filtering software filtered out some unsubscribe requests from recipients as spam, resulting in Yesmail failing to honor unsubscribe requests, the FTC said. Yesmail sent thousands of e-mail messages to recipients after they requested it stop, the FTC said when announcing the settlement Monday.Yesmail did not immediately return an e-mail seeking comment on the settlement. The U.S. CAN-SPAM Act requires commercial e-mailers to give recipients an opt-out method and honor such requests within 10 business days. The law also bans false or misleading header information, prohibits deceptive subject lines, requires that commercial e-mail be identified as an advertisement, and requires the sender to include a valid physical postal address.Under the proposed settlement, Yesmail, a Delaware corporation based in California, is permanently prohibited from violating the CAN-SPAM Act, including failing to include in its e-mail a functioning return e-mail address or other mechanism that a recipient may use to decline future e-mail. The settlement also requires Yesmail to disclose an opportunity to decline to receive e-mail, and prohibits it from sending e-mail more than 10 business days after a recipient has asked it to stop. The complaint and order were filed in the U.S. District Court for the Northern District of California.By Grant Gross, IDG News Service (Washington Bureau)Check out our CIO News Alerts and Tech Informer pages for more updated news coverage. Related content brandpost Resilient data backup and recovery is critical to enterprise success As global data volumes rise, business must prioritize their resiliency strategies. By Neal Weinberg Jun 01, 2023 4 mins Security brandpost Democratizing HPC with multicloud to accelerate engineering innovations Cloud for HPC is facilitating broader access to high performance computing and accelerating innovations and opportunities for all types of organizations. By Tanya O'Hara Jun 01, 2023 6 mins Multi Cloud brandpost Survey: Marketers embrace AI at expense of metaverse investments Generative artificial intelligence (GAI) has quickly rocked the world of marketing. Sitecore polled B2B marketers on their perceptions of GAI. Here’s what they said. By Dave O’Flanagan, Sitecore Jun 01, 2023 4 mins Artificial Intelligence news Zendesk to lay off another 8% of its staff, cites macroeconomic issues The new tranche of layoffs comes just six months after the company let go of 300 staffers and hired a new CEO in order to navigate its operations through macroeconomic distress. By Anirban Ghoshal Jun 01, 2023 3 mins CRM Systems IT Jobs Podcasts Videos Resources Events SUBSCRIBE TO OUR NEWSLETTER From our editors straight to your inbox Get started by entering your email address below. Please enter a valid email address Subscribe