A new survey shows that Web 2.0’s influence may be growing. YouTube and Wikipedia placed on the top-five list of brands with the most global impact in brandchannel.com’s 2006 Readers’ Choice Awards. Results were announced Friday.Google held the number-one spot for the second year. Apple narrowly kept second place, closely followed by YouTube in third. Fourth place went to Wikipedia, while Starbucks moved down to fifth (from fourth place last year). The top five order for the United States-Canada region was slightly different. Apple took the number-one spot, followed by YouTube, Google, Starbucks and Wikipedia.“The ascension of brands like Wikipedia and YouTube in our impact rankings are indicative of the mainstream emergence of Web 2.0 products that reward user participation,” said brandchannel.com Editor Anthony Zumpano. The survey counted votes from 3,625 readers from 100 countries on which brands had the strongest impact both globally and regionally.-Compiled by Diann Daniel Check out our CIO News Alerts and Tech Informer pages for more updated news coverage. Related content feature The CIO’s new role: Orchestrator-in-chief CIOs have unique insight into everything that happens in a company. Some are using that insight to take on a more strategic role. By Minda Zetlin Dec 04, 2023 12 mins CIO CIO CIO opinion Fortifying the bridge between tech and business in the C-suite To be considered a tech-forward company today, there has to be a focus on tech fluency across the C-suite, which creates a unique opportunity for CIOs to uplevel their roles and expand their footprint across the enterprise. By Diana Bersohn and Rachel Barton Dec 04, 2023 7 mins CIO CIO CIO brandpost Sponsored by G42 Understanding the impact of AI on society, environment and economy By Jane Chan Dec 03, 2023 4 mins Artificial Intelligence opinion Website spoofing: risks, threats, and mitigation strategies for CIOs In this article, we take a look at how CIOs can tackle website spoofing attacks and the best ways to prevent them. By Yash Mehta Dec 01, 2023 5 mins CIO Cyberattacks Security Podcasts Videos Resources Events SUBSCRIBE TO OUR NEWSLETTER From our editors straight to your inbox Get started by entering your email address below. Please enter a valid email address Subscribe