by Daniel J. Horgan

Supply Chain Crystal Ball Technology

Nov 01, 20011 min
Enterprise Applications

i2 Technologies

Product: i2 Demand Planner

Differentiator: Demand planning integrated with channel collaboration and promotional planning

Industry focus: Semiconductor, automotive, consumer goods and retail

Customers: Siemens, Home Depot, TaylorMade

Market share*: 24 percent


Product: APO Demand Planning (part of mySAP Supply Chain Management)

Differentiator: Collaborative planning between partners, manufacturers and suppliers

Industry focus: Discrete manufacturing, consumer product manufacturing and retail, process manufacturing

Customers : Colgate-Palmolive, Palm, NestlŽ

Market share*: 6 percent

Manugistics Group

Product: Manugistics NetWorks Demand

Differentiator: Demand planning closely intertwined with a larger supply chain management application

Industry focus: Retail, automotive, pharmaceuticals

Customers: Unilever, Rohm & Haas, Fuji, Vodafone

Market share*: 5 percent

J.D. Edwards & Co.

Product: OneWorld Advanced Planning

Differentiator: Integrates demand planning and demand collaboration, and draws together historical, regional, product and seasonal data

Industry focus: Consumer package goods, process manufacturing, discrete manufacturing, distribution

Customers: BMW, Johnson Wax Professional, Coca-Cola/Femsa

Market share*: 3 percent


Product: Voyager Demand Planning

Differentiator: Incorporates historical and point-of-sale data; creates graphical snapshot that includes item, location, customer or group

Industry focus: Consumer packaged goods, retail, food and beverage

Customers: Sax, Heineken USA, ConAgra Foods

Market share*: 1 percent

*Market share percentages calculated by license revenue for supply chain management software for 2000 according to AMR Research.