www.theattackof911.com, www.guesswhodidit.com. These are just some of the URLs born on Sept. 11. While most people spent that morning paralyzed by horror, others snapped up website names related to the events. BulkRegister, a domain name registrar headquartered in Baltimore, received at least 200 requests within 20 minutes of the first attack. From www.freedomwillprevail.com to www.wherethehell wassuperman.com, names reflected reactions to the events, says Tom Cunningham, CEO and founder. “There are some expressing anger, some trying to help, others selling T-shirts…. It reflects human nature. All within an hour.”BulkRegister, the fourth-largest domain name registrar, usually deals with more ordinary issues like reserving website names and protecting brand identities. However, notes Cunningham, big events always bring out the speculators, be they individuals or Web-hosting services trying to corner the market on the potential demand for sites such as www.jetlinerhitsworldtradecenter.com or www.rememberseptember11th.org (two more sites registered with BulkRegister). Some of the domain names were a presage to the news. Cunningham says people registered the names www.osama-bin-laden.org and www.bombafghanistan.com before officials even stated those parties were involved. “It’s fascinating,” he adds, “that some people’s first impulse is to register domain names rather than call mom.”[Editor’s note: While all these sites were registered almost immediately following the attacks, as of press time several of the sites led nowhere or had no content.] Related content BrandPost Leadership superpower: Succeeding sustainably As today's great leaders recognize, true success is not solely measured by the bottom line but also by the impact a business has on its stakeholders, including employees, partners, and the environment. By Marie Kalliney, Practice Leader, Digital Transformation Services, Broadcom Mar 28, 2023 5 mins IT Leadership BrandPost Helping the C-suite leverage their network as a business-boosting asset By Tanya O'Hara Mar 28, 2023 3 mins IT Leadership Opinion 5 hard questions every IT leader must answer Strong leadership is vital to IT success — and shouldn’t be taken for granted. Continual self-reflection is essential for knowing whether it’s time to restructure your approach to leading IT. By Thornton May Mar 28, 2023 5 mins Business IT Alignment IT Leadership Feature CIOs address the impact of hybrid work Assessing how some of the most progressive CIOs strive to provide both technological and emotional support for a dispersed workforce. By Pat Brans Mar 28, 2023 8 mins CIO Remote Work Employee Experience Podcasts Videos Resources Events SUBSCRIBE TO OUR NEWSLETTER From our editors straight to your inbox Get started by entering your email address below. Please enter a valid email address Subscribe