College graduates and student interns are a perennially\n underutilized supply of talent for IT departments.\n Forrester\u2019s IT Staffing and Careers analyst Samuel Bright\n shares four tips for shaking up the status quo and attracting\n more young workers to enterprise IT. \n\n More on Recruiting\n \n Four Tips for Attracting the Shadow Market of IT Recruits in the Business\n \n Four Tips for Recruiting More Top IT Professionals\n \n Four Tips for Attracting Millennials (and Beyond)\n \n How To Recruit in a Hot Market\n \u2022 Start young(er). Once a student is in college, it\n may be too late. Spend time at local high schools, reach out to\n guidance counselors, and offer summer camps and internships to\n promising teenagers.\u2022 Create a college relationship manager. This person\n can develop relationships with key faculty, coordinate\n on-campus evangelizing and even follow up with new, young\n hires.\u2022 Bring back the interns. They\u2019re cheap,\n they\u2019re eager and they may eventually want a full-time\n job. Don\u2019t blow it. Invest in a robust program and it\n will pay big dividends. Hint: Solicit advice from your former\n interns about what worked and what didn\u2019t.\u2022 Take advantage of your vendors. They share your\n interest in attracting students to IT. Make the most of\n existing vendor programs in this area and look for win-win\n opportunities.