Attn SMBs: Free Mobility Webinars from BlackBerry-Maker RIM Start Today
Research In Motion (RIM), maker of the popular BlackBerry smartphone, is holding a series of free webinars this fall aimed at small-to-mid-size businesses (SMBs) that want to "make the most of mobility." The first webinar in the series will be held today and will focus on best practices for forming business relationship through the use of social media.
By Al Sacco
Managing Editor, CIO
BlackBerry-maker Research In Motion today will hold the first of four upcoming free webinars on how small-to-medium-sized businesses (SMBs) can get the most from their mobility investments. Today’s webinar, entitled “Social Side of Business: Using Social Media to Create Real Business Relationships,” starts at 1 PM EST, and it will be led by small business and CRM experts Anita Campbell and Brent Leary.
“People are turning to social networks to connect with family, friends, and increasingly to build business relationships. While it took 38 years for television to reach 50M viewers, Facebook added 100M members in less than nine months, according to Socialnomics.net. The popularity of Twitter, the most talked about social network over the past few months, is being driven by mobile devices, which account for 80% of its usage.”
“Three small business professionals will share their experiences and best practices for successfully integrating social media into their sales and marketing strategies to connect with today’s socially-networked, on-the-go customer.”
In addition to Campbell and Leary, three real small-business professionals will discuss their own efforts to build their customer bases through social media. Pamela O’Hara, President, BatchBlue.com, a social CRM software for small business; Shashi Bellamkonda, Social Media Swami for Network Solutions; and Partha Dutta – Co-founder and CEO, MobileTribe.net, will all detail their own experiences with social media in business.
Al Sacco was a journalist, blogger and editor who covers the fast-paced mobile beat for CIO.com and IDG Enterprise, with a focus on wearable tech, smartphones and tablet PCs. Al managed CIO.com writers and contributors, covered news, and shared insightful expert analysis of key industry happenings. He also wrote a wide variety of tutorials and how-tos to help readers get the most out of their gadgets, and regularly offered up recommendations on software for a number of mobile platforms. Al resides in Boston and is a passionate reader, traveler, beer lover, film buff and Red Sox fan.