Pretty alarming news not long ago about the meltdown at Satyam. In case you missed it, \n\nSatyam has become the Enron of India. Former Chairman B. Ramalinga Raju had been reporting \n\nfor years more than $1B in phony revenue, and when that caught up to him, it caught up fast. \n\nWhen this news broke on Jan. 7, Satyam's market value dropped 80 percent.\n\nIndustry pundits say many of Satyam's prospects are looking elsewhere. Are you surprised? \n\nI'll bet not. As Gartner put it, "IT services are unlike hardware or software in that they \n\nfocus on a relationship with a 'trusted partner,' rather than on a product. We believe \n\nSatyam's difficulties have considerably diminished its ability to retain and inspire this \n\ntrust." Ya think?\n\nSo now there's one less potential suitor to consider as an outsourcing partner. But what if \n\nyou are already a customer of Satyam?\n\nMy parents told me long ago that the people we associate with speak volumes about us. If so, \n\nthen how can you continue to be a customer of Satyam's? I almost fell off my chair when \n\nComputerworld reported an unidentified analyst saying, "Customers are not concerned about \n\nthe investigations into the financial scandal at Satyam. Rather, CIOs...want a clear picture \n\nabout Satyam's liquidity position, having a new management in place and ensuring the \n\ncontinuation of the company as an operating entity."\n\nAre you kidding me? How could CIOs not be concerned about the financial investigation? If \n\nthis is the case, we need to really question how we make business decisions in today's \n\neconomic climate. Not taking into account the current investigation is just unfathomable to \n\nme. It makes me wonder if we have reached a point in business where as long as I get the \n\nbenefit that was promised to me, then nothing else matters. \n\nI was gratified to see that State Farm understands this core ethical issue: The company \n\nissued a statement saying it was dropping Satyam. Yet, as of this writing, GE has stated it \n\nwill continue to work with Satyam for now.\n\nTo me, there can no longer be any gray area when it comes to ethical behavior in business. \n\nThe lines have been stretched too far, and it's time to say that enough is enough. To \n\npartner with a company that may have served you well but was committing fraud should pose no \n\nquestions about what to do next. There are plenty of honest, qualified partners out there. \n\nIf you are still a Satyam customer, what are you waiting for?