This is what you get when you have Lady Gaga as your creative director…
Polaroid is an American institution. Known primarily for its instant film, the Polaroid name was synonymous with genius, creativity and fun. What more
perfect person for Polaroid’s “creative director” than Lady Gaga. She embodies all the attributes of Polaroid past (although “genius” may be too strong a
word). So what products did they conspire to deliver? How about…sunglasses that take photos! That is actually a brilliant idea. Taken from the pages of
Transmetropolitan, the GL20 Camera Glasses can take or receive
uploaded photos and then display them on the glasses’ little LCD screens. Sounds cool, no?
No. While cool at a party or a club, how practical are these? Not to mention, they’re hideous. See the video here. They look like Bono’s glasses mated with Truman Capote. While the price has not yet been set, we predict it will be
way too high.
Image from Polaroid