How-To

How to Make Video Marketing Work for Your Business

Video producers, marketers and users share their tips on how to create a successful business video that generates traffic and sales for your business--not just views on YouTube.n
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Jennifer Lonoff Schiff is a business and technology writer and a contributor to CIO.com. She also runs Schiff & Schiff Communications, a marketing firm focused on helping organizations better interact with their customers, employees and partners.