Pinterest has evolved to become more than a spot for food and fashion. It's now a popular place for businesses of all kinds, including IT. To help technology professionals get the most out of the online bulletin (or 'pin') board, Pinterest's infrastructure manager shares these 11 tips.
Pinterest, it’s not just for brides-to-be, foodies and fashionistas anymore. Indeed, as the site has grown and grown up, it has turned into a popular spot for businesses of all types, including technology companies, to showcase and share their products, services and know-how.
So how can CIOs and other tech pros benefit from Pinterest? Following are 11 tips from Abhi Khune, infrastructure manager at Pinterest, on how those working in IT or for a technology company can take advantage of Pinterest.
1. Find and follow influencers. Your home feed is what you make of it. Search for colleagues or respected peers and leaders, such as Stephen Gillett, the COO at Symantec. Or see what other companies, such as CareCloud and IBM, are doing. Then follow those boards.
2. Follow leading IT news sources, such as the Wall Street Journal, Mashable , IDG Connect, TechCrunch and CNET. You can also search for all of the articles that are being pinned from a specific source by editing the URL and adding the website, e.g., http://pinterest.com/source/NameOfWebsite.com/. For example, you can search for content pinned from CIO.com here.
3. Pin helpful articles and books. Find an article you don’t have time to read at that point, or discover a great business-related book that you want to read soon? Pin feature articles and books to read in the future to a board. (Examples: articles on mobile IT and cybersecurity news.)
Jennifer Lonoff Schiff is a business and technology writer and a contributor to CIO.com. She also runs Schiff & Schiff Communications, a marketing firm focused on helping organizations better interact with their customers, employees and partners.