How-To

14 Tips for Creating Business Videos Customers Will Want to Watch

Video marketing and communications experts share their top tips on how to create a business video that will get maximum views and shares -- with no cats involved.
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Jennifer Lonoff Schiff is a business and technology writer and a contributor to CIO.com. She also runs Schiff & Schiff Communications, a marketing firm focused on helping organizations better interact with their customers, employees and partners.