RIM BlackBerry Users Get Free Wall Street Journal (WSJ.com) Mobile Reader
By Al Sacco
Managing Editor, CIO
Research In Motion (RIM) BlackBerry users now have one more way to get their news fixes via smartphone thanks to a new, free application that delivers Wall Street Journal (WSJ.com) news, along with content from additional WSJ Digital Network websites, directly into the palms of their hands.
The WSJ.com Mobile Reader, released on Tuesday, is an evolution of the Wall Street Journal home page shortcut that has been available to BlackBerry users for months. Whereas the shortcut simply directs BlackBerry users to the WSJ.com mobile website, the new application pulls content from the Journal’s site to smartphones, so users have instant access to the latest news headlines, full-text articles, stocks and market data, among other information.
For a limited time only, users will have access to the site’s full subscriber content.
Users can customize the application with specific feeds from WSJ.com, AllThingsD.com, Barrons.com and MarketWatch.com, so they only receive the content they’re interested in. And there are a number of navigation shortcuts built into the program to help move around its various pages. For example, a single click of the “1” key moves users to the top of any page, while hitting “7” goes to the bottom of a page. And pressing “9” takes you to the next article on the screen, while “3” takes you to the previous story.
Users can even set up Google News and Yahoo! News alerts for custom keywords, so all relevant news from those sources is pulled into the app for easy access. And there are built-in tools that make e-mailing or sharing stories via del.icio.us and Facebook a breeze.
Personally, I think the Journal deserves some credit for releasing a full application instead of the simple home screen shortcut, but I still don’t see any reason to stop using the Viigo mobile RSS reader to get my news. As far as I can tell, Viigo does just about everything the WSJ.com Mobile Reader can, and a whole heck of a lot more. (Watch our video to see Viigo in action.)
To download WSJ.com Mobile Reader and make a decision for yourself, surf on over to the Journal’s site, enter in an e-mail address associated with your BlackBerry and a message with a download link will be sent to your inbox.
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Al Sacco was a journalist, blogger and editor who covers the fast-paced mobile beat for CIO.com and IDG Enterprise, with a focus on wearable tech, smartphones and tablet PCs. Al managed CIO.com writers and contributors, covered news, and shared insightful expert analysis of key industry happenings. He also wrote a wide variety of tutorials and how-tos to help readers get the most out of their gadgets, and regularly offered up recommendations on software for a number of mobile platforms. Al resides in Boston and is a passionate reader, traveler, beer lover, film buff and Red Sox fan.