Application portfolio management (APM) will be a key planning and analysis tool used to manage the future. In his report on the top technology trends to watch in 2011 to 2013, my colleague Gene Leganza called out application portfolio management (APM) as one of a number of “planning and analysis tools to manage the future.” Forrester clients seem to agree with Gene, in fact they aren’t even waiting until 2011, their interest has been building steadily throughout the second half of 2010.One case in point – thousands of unique client hits in Q3 alone on a new report entitled Assessing Your Applications — Metrics That Matter Drive Better Rationalization Decisions . I noted similar levels of interest in the companion workbook Forrester’s Application Scoring Workbook in Q3. Together they indicate that clients have a strong interest in educating themselves on how to streamline and rationalize their application portfolios.The volume of client inquiry offers additional proof points but focused more on the “how to’s” of APM, application assessments, and rationalization – they indicate to me that organizations are turning interest into action so they can adapt to anticipated growth as the economy recovers in 2011 and beyond. I expect firms that rationalize their portfolios will emerge as leaner, meaner stronger competitors – ready to win market share from those who don’t. Why? SUBSCRIBE TO OUR NEWSLETTER From our editors straight to your inbox Get started by entering your email address below. Please enter a valid email address Subscribe Application portfolio costs are excessive. The ongoing operations and maintenance costs consume 65% of IT budgets on average – with some firms admitting that costs exceed the 90th percentile.IT can’t explain why resource consumption is so high. Decades of accumulation in an effort to keep pace with business change have created duplication, waste and bloat, yet IT can’t tie the size, cost, and resource consumption characteristics to specific applications – we tend to treat it as one large bucket of cost.Business leaders view the combination in an unfavorable light. IT expenditures that don’t have clear business value are no longer getting funded, and business leaders are increasingly suspicious of IT spending habits and accountability.So client organizations are turning their attention to the processes that will help them: Inventory what they ownQuantify its business valueQuantify its technical and functional healthDevise a plan to rationalize and streamline. Vendors – opportunity is knocking – it is time to join the dance and stop watching from the sidelines. Some opportunities include:More robust APM tooling – with more robust data models, stakeholder surveys, and role-based viewsMore complete service offerings – assessment services within a repeatable framework and “leave-behind” repositoryExpose and share portfolio information – with PPM, Operations, and service portfolio information toolsYes, there’s a lot to do to fulfill the demand I see from clients – who’s game? by Phil Murphy Related content opinion 2012 EA Award Winners: Business-Focused, Strategic And Pragmatic In Forresters EA Practice Playbook, we describe high performance enterprise architecture programs as business-focused, strategic and pragmatic. They are business-focused so that the direction and guidance EA provides has By Forrester Research Oct 08, 2012 3 mins Enterprise Architecture IT Strategy IT Leadership opinion Focus Your Information Strategy On Business Impact Today's organizations must manage the explosive growth of all types of information while addressing greater-than-ever business demand for insights into customer needs and the business environment. Meanwhile, the significant regulatory and compli By Forrester Research Oct 01, 2012 6 mins Regulation IT Leadership opinion Digital Disruption: What Software Dev & Delivery Competencies Matter? In this age of digital disruption and a society empowered by software-fueled technology, firms that can cultivate competencies in software development & delivery will establish competitive advantage as they will be better equiped to meet, and exc By Forrester Research Sep 14, 2012 3 mins Developer Enterprise Applications IT Leadership opinion Can IT Open New Sources Of Revenue? At an IT strategy offsite a senior director of IT asked this simple question: "How can we use information technology to help our company open up new streams of revenue?" A refreshing question, given that nine out of ten CIOs ask the opposit By Forrester Research Aug 31, 2012 4 mins IT Leadership Podcasts Videos Resources Events SUBSCRIBE TO OUR NEWSLETTER From our editors straight to your inbox Get started by entering your email address below. Please enter a valid email address Subscribe