Tim Cook and post-Jobs Apple must shake off their conservative coils with the upcoming iPhone, according to CIO.com's Tom Kaneshige My colleague, Al Sacco, has a cool pic of an ice cream sandwich smashed on top of an Android smartphone in his blog. Message being, of course, that getting Android 4.0 Ice Cream Sandwich into an actual Android phone is turning out to be very messy. I, myself, am lactose intolerant and use an iPhone. So here’s my related pic: It was the biggest apple I could find in my house. While not as fun as Al Sacco’s pic, my pic also has a message. We all know that the “S” in the current iPhone 4S stands for Steve. The upcoming iPhone, which could potentially have a new and different design, won’t have an “S.” The new iPhone will be CEO Tim Cook’s calling card. Will he deliver under the crushing weight of Apple expectations? Cook and a post-Jobs Apple need to do more than deliver homerun financials. A new Apple has to reignite the base and show it still has the courage to give customers not only what they want now but what they will want in the future. Can Apple surprise people with exciting technology, and not merely stick on a new and boring name for the iPad, which it did in March? It’s risk time, and the pressure is on. Related content opinion Google Bigwig Eric Schmidt Posts Bizarre Guide for 'Converting to Android from iPhone' Google's Executive Chairman wants you to switch from iPhone to Android, and he posted a strange guide to help make the transition as smooth as possible. By Al Sacco Dec 09, 2013 2 mins Smartphones Android Operating Systems opinion Apple's 'Spaceship' Campus Evokes Jobs-Era Perfectionism Some facts have emerged about Apple's planned "spaceship" campus. Delayed and over-budget but painstakingly detailed, it's already part of Apple history, and makes CIO.com's Tom Kaneshige nostalgic for Steve Jobs' maniac By Tom Kaneshige Apr 05, 2013 3 mins Financial Services Industry Innovation IT Leadership opinion Apple, Where Art Thou? Apple is under siege and uncharacteristically running for cover amidst mounting competition and research reports favoring Android. By Tom Kaneshige Mar 12, 2013 2 mins Smartphones Tablets IT Leadership opinion Is Computer's Future a Glass House? According to Google and Corning, glass surfaces and eyeglasses are where we'll do our computing in the future. By Tom Kaneshige Mar 06, 2013 1 min Small and Medium Business Innovation Mobile Podcasts Videos Resources Events SUBSCRIBE TO OUR NEWSLETTER From our editors straight to your inbox Get started by entering your email address below. Please enter a valid email address Subscribe