A not-so-funny thing happened the other day when I fired up my iPhone and tapped the Apple Safari browser app. It had stopped working. Not all of it, just its ability to bypass the mobile version of Web sites and open up the full Web site. This was annoying to say the least.\n\tThen it got worse: Mobile Safari wouldn\u2019t let me get beyond the log-in stage of a Web app that I need to use for work every day.\n\tWhen third-party iPhone apps go bad, I usually get them to work again by shutting down the app and restarting it. If this doesn\u2019t do the trick, I\u2019ll reboot the iPhone. If this doesn\u2019t work, then I\u2019ll delete the app and reload it from the App Store. This last method always works, even for the pesky Facebook app.\n\tBut this isn\u2019t an option with Apple\u2019s apps \u2013 there\u2019s no way to delete them.\n\tPrior to Apple\u2019s mobile Safari tripping me up, I didn\u2019t really have a problem with native Apple iPhone apps. Sure, the Weather app is lame compared to third-party apps, such as Weather+ and AccuWeather. The Notes app can\u2019t compete with, say, Evernote. The shelves of the Newsstand app remain empty.\n\tMost Apple apps are sent to the dustbin of the last screen because they can\u2019t be deleted. I\u2019ve even put the Newsstand app in a folder, which I call Crap Apps. (Of course, Apple won\u2019t allow you to do this because its app is already a folder-type app, so you\u2019ll have to do a workaround: create a folder with two apps and quickly shove the Newsstand app into it. Speed is key.)\n\tSlideshow: 15 Best iPhone Apps for Busy CEOs\n\tRegardless, Apple is trying to breathe new life into its apps. Whenever I give voice commands to Siri on my iPhone 4S, for instance, the voice-recognition software engine will complete tasks with native Apple apps: Clock, Reminders, Calendar, Contacts and, yes, Safari.\n\tApple has also taken great app functionality from third-party apps and baked them into its own apps and iOS. Most notably for my purposes, Safari has Reading List in Bookmarks that lets you save stories for reading later. This basically replaces Instapaper, one of my all-time favorite apps.\n\tAll of which brings me back to Safari. I used to think Web browsers on the iPhone were pretty much alike, save for a few extraneous features. That\u2019s why I never looked too hard at third-party browser apps. Well, my outlook changed after Safari blew a gasket.\n\tIn order to access my work-related Web app on my iPhone, I needed another Web browser. I had heard some good things about Opera and decided to try out the free version \u2013 and quickly became concerned. Opera downloaded faster than an update to my Flashlight app.\n\tThe Opera iPhone browser got me past the log-in stage on my work-related data analytics Web app but fumbled when I tried to dig deeper into the data. I deleted the Opera app, fired up my iPad and did a little research. Apple users pointed me to the iPhone Web browser, Mercury.\n\tI spent the dollar for Mercury and gave it a test-run. The app handled the Web app exactly as it should. Mercury is incredibly simple to use and fast, although I haven\u2019t tested its speed against Safari. I plan to use Mercury as often as I can. Since Mercury doesn\u2019t have Safari\u2019s built-in Reading List, Instapaper will come out of retirement.\n\tSlideshow: 15 Best iPhone Apps for Newbies\n\tMy only problem is now one of convenience: I have two browser apps. I can\u2019t delete Safari, and Siri will continue to conduct Web searches on Safari. I\u2019ll also have to transfer all my bookmarks to Mercury.\n\tFrom a business standpoint, Apple\u2019s choice to build native iPhone apps and integrate features makes a lot of sense. Apple also operates under the guise that apps with integrated features are more convenient for users. But sometimes the big thinkers inside Cupertino overreach.\n\tApple has built the finest app ecosystem and store in the world, which, in turn, has attracted some of the brightest developers. But a single company\u2019s developers, even Apple developers, can\u2019t compete with the best. Third-party apps do circles around native Apple apps, even with Apple\u2019s cherry-picking advantage.\n\tEven worse, native Apple apps that can\u2019t be deleted reveal Apple\u2019s controlling ways. Apple apps that pale in comparison to third-party apps send the wrong visual: an empty Newsstand, a fourth screen filled with useless Apple apps, a broken Safari.\n\tBy entitling these mediocre apps, Apple blunts its main message to let great products rise to the top.