Research In Motion’s (RIM) BlackBerry App World mobile software shop has to this point been largely meant for use by consumers, or enterprise users with few BlackBerry Enterprise Server (BES) IT policies blocking the installation of potentially harmful applications. But that could soon change, according to a new report.
The upcoming version of RIM’s app store, BlackBerry App World 3.0, will reportedly have a new section for enterprises, to help IT administrators manage and secure their users’ BlackBerry apps while also providing access to RIM’s catalogue of App World software.
Few specifics on the features are known at this point, but the purported business-oriented additions include a business-specific channel within App World. And BES admins will be able to manage this new channel.
The enterprise App World channel is expected to become available in late July or early August, and it will reportedly be released for BlackBerry smartphones first with PlayBook tablet support coming at a later time.
The report is just a rumor, but such an addition to BlackBerry App World seems like a logical next step for RIM, which is already working a number of new ways to allow corporate BlackBerry users to employ their smartphones for both work and play, without compromising security, including the new BlackBerry Balance.
Al Sacco was a journalist, blogger and editor who covers the fast-paced mobile beat for CIO.com and IDG Enterprise, with a focus on wearable tech, smartphones and tablet PCs. Al managed CIO.com writers and contributors, covered news, and shared insightful expert analysis of key industry happenings. He also wrote a wide variety of tutorials and how-tos to help readers get the most out of their gadgets, and regularly offered up recommendations on software for a number of mobile platforms. Al resides in Boston and is a passionate reader, traveler, beer lover, film buff and Red Sox fan.