Aaron Goldberg

Best-in-Class Windows 10 Management with Workspace ONE

How DXC Technology Utilizes Adobe Experience Platform to Deliver Hyper-Personalization

How DXC Technology Utilizes Adobe Experience Platform to Deliver Hyper-Personalization

Data integration and standardization enable the use of AI and machine learning to take the customer experience to the next level.

How Adobe Helped Silicon Labs Make the Transition to Digital-First Marketing

How Adobe Helped Silicon Labs Make the Transition to Digital-First Marketing

Adobe solutions enable Silicon Labs’ marketers to make the change from communicating with hundreds of customers to tens of thousands

Adobe and LinkedIn Team Up to Deliver More Effective ABM

Adobe and LinkedIn Team Up to Deliver More Effective ABM

Many brands have recognized that LinkedIn is invaluable to their marketing efforts. Now Adobe and LinkedIn are working together to significantly increase the platform’s marketing utility, especially for account-based marketing (ABM)...

The Next Level in Recommendation and Personalization Technology with Adobe Target

The Next Level in Recommendation and Personalization Technology with Adobe Target

For strategic marketing initiatives, personalization capabilities, especially product and content recommendations, are too important to be handled by dated technology. B2C and B2B businesses realize that recommendations have powerful...

Adobe Is Eliminating Data Siloes to Enable a Holistic View of the Customer Journey

Adobe Is Eliminating Data Siloes to Enable a Holistic View of the Customer Journey

Adobe simplifies next-generation marketing analytics by delivering comprehensive data integration and improved data analysis tools

Analytics Goes Mainstream: Adobe Democratizes Data with Fantasy Football

Analytics Goes Mainstream: Adobe Democratizes Data with Fantasy Football

Adobe Analytics provides insightful and compelling analytics for everyone, and the Fantasy Football use case shows just how accessible this software can be!

Rite Aid and Adobe Chart a “Path to the Future”

Rite Aid and Adobe Chart a “Path to the Future”

Earlier this year, Rite Aid, the third-largest drugstore chain in the US, announced a major strategic initiative, called “Path to the Future.” This holistic plan to drive innovation, deliver new and unique customer experiences, and...

How Adobe Experience Platform Provides a Holistic, Real-Time View of the Customer Infused with Creativity

How Adobe Experience Platform Provides a Holistic, Real-Time View of the Customer Infused with Creativity

The use of comprehensive customer experience data and analytics is shaping the future of many key marketing initiatives. As organizations move data out of silos, integrate it, and develop a single cohesive view of the customer and...

Amping Up Security for Windows 10

Amping Up Security for Windows 10

Enhancing endpoint security can be a real challenge, yet it remains a critical component of effective cyberdefenses. With a cloud-based, modern management framework for Windows 10, best-in-class digital workspaces can provide...

Deploying One Management Solution for Many of Your Digital Use Cases

Deploying One Management Solution for Many of Your Digital Use Cases

As smart and mobile devices become the main tools that enable end users to do their work, options for delivering a secure, productive workspace have expanded greatly. Just a few years ago, the usage model was simple: deliver work...

Cutting Through the Data Glut: Getting Answers Fast for Personalization with AI and the Adobe Experience Platform

Cutting Through the Data Glut: Getting Answers Fast for Personalization with AI and the Adobe Experience Platform

As brands continue to deploy new MarTech tools for tracking the customer experience and ramp up the data collection efforts of the tools currently in place, the result for many companies is data overload.

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