Bryan Kirschner

Contributor

Opinions expressed by ICN authors are their own.

Bryan Kirschner is Vice President, Strategy at DataStax. For more than 20 years he has helped large organizations build and execute strategy when they are seeking new ways forward and a future materially different from their past. He specializes in removing fear, uncertainty, and doubt from strategic decision-making through empirical data and market sensing.

In 2006, he was named the first Director of Open Source Strategy in the history of Microsoft. The company’s reorientation toward constructive engagement with Open Source developers, users and buyers drove significant advances in business results, engagement with customers, and standing with regulators. Later he was instrumental in a task force that resulted in then-CEO Steve Ballmer’s 2010 landmark speech declaring that Microsoft was “all in” on cloud computing.

Bryan founded the Apigee Institute in 2013, bringing Apigee customers, world-class experts, and groundbreaking research together to help enterprises accelerate digital transformation. Following the company’s acquisition by Google, he led research and strategy for Google Cloud Developer Relations and DevOps Platform.

A frequent speaker at industry events on digital transformation and platform strategy, he has cultivated strong relationships with leading academic researchers on these topics for over a decade.

He holds a Bachelor of Arts in Philosophy from Yale University and lives in Seattle, Washington.

Data-driven enterprises by the numbers
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Data-driven enterprises by the numbers


It’s a good day to corral data sprawl

It’s a good day to corral data sprawl

The dictionary definition of “Wild West” is “the western United States in its frontier period characterized by roughness and lawlessness.” In our latest survey,* respondents expressing the most confidence in their organization’s...

Three reasons for data-driven optimism

Three reasons for data-driven optimism

Doing digital, data-driven business is a nearly universal goal. Ninety-five percent of U.S. companies we surveyed* in October were in some stage of digital transformation and intentional progress toward a data-driven...

You can do data strategy.

You can do data strategy.

Everybody’s building a data strategy.In October, we surveyed 500 executives and technical practitioners in the United States. None reported that a data strategy was not a priority for their organization. The Home Depot motto is...

We should only get faster

We should only get faster

In the last few months, executives and technical practitioners have told me more often than not that productivity at their company increased as a result of changes made to respond to the coronavirus pandemic. This is consistent...

Unhelpful Personalization Is Not a Winning Strategy

Unhelpful Personalization Is Not a Winning Strategy

Throughout my career, I have both taken inspiration from and found practical guidance in a principle of servant leadership: “Make sure that other people’s highest priority needs are being served.” Discovering the next bingeable...

Keeping momentum doing less with less.

Keeping momentum doing less with less.

It’s possible to be “correct, but unhelpful.” I had this experience while talking with an accomplished digital transformation leader just recently. He agreed with me that data-driven enterprises get compounding returns from the...

The Best (and Worst) Question to Ask About Your Data

The Best (and Worst) Question to Ask About Your Data

Helpful advice from companies that were purposely built to be data-driven permeates our daily lives.

Why you need to “do more with more”

Why you need to “do more with more”

The operating model of an organization is the bridge between its strategic intent and effective execution. It includes organizational structure, accountabilities, governance, and ways of working alongside people, process, and...

We’ve seen this movie before

We’ve seen this movie before

In 2011, Marc Andreessen argued that “software was eating the world.” By 2013, Gartner executives told us “every company is a technology company.” “Digital transformation” exploded as a hot topic in 2014 and hasn’t slowed down...

Your Customers Want to Be Data-Driven Too

Your Customers Want to Be Data-Driven Too

Every digital interaction produces data. And data is what economists call “non-rival”: It can be used simultaneously, without being diminished, by any number of consumers. It’s understandable that teams aiming to drive top-line...

Lean In to Differentiate with Data

Lean In to Differentiate with Data

If we’ve accepted that the future of business is digital, then the future of digital business is data-driven. Here’s how the most advanced companies are turning data into business results.

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