Lyndsay Wise

Opinions expressed by ICN authors are their own.

Lyndsay Wise joined EMA in 2015 as Research Director for Business Intelligence (BI) and Data Warehousing, focusing on data integration, data governance, cloud technologies, data visualization, analytics, and collaboration. She has over 10 years experience in software research, BI consulting, and strategy development, specializing in software evaluation and best-fit solution selection.

In 2007, Lyndsay founded WiseAnalytics, a boutique analyst and consulting firm focused on business intelligence for small and mid-sized organizations. WiseAnalytics covered research areas related to data visualization, analytics, BI in the cloud, and implementation strategies for mid-market organizations. She provided consulting services as well as industry research into leading technologies, market trends, BI products and vendors, mid-market needs, and data visualization. She brings this expertise to EMA to extend the consulting activities of the business intelligence research space.

In 2012, Lyndsay wrote Using Open Source Platforms for Business Intelligence: Avoid Pitfalls and Maximize ROI to help provide organizations with the tools needed to evaluate open source business intelligence and make the right software decisions. In addition, she has contributed to Information Management, InsightaaS, TechTarget, Dashboard Insight, B-eye-Network as BI for mid- market channel expert, and other online publications over the past 10 years, providing best practices and advice related to business intelligence technologies and market trends.

Before working as an industry analyst, Lyndsay worked as a business analyst within the Ontario government (Municipal Affairs and Housing, Canada) focusing on business process optimization, systems analysis and design, and property management software implementation across 33 housing authorities. Lyndsay also worked as a business systems analyst at Toyota Canada, Inc., where she worked with the data warehousing team to develop and deploy OLAP and ad-hoc reporting solutions to various departments.

The opinions expressed in this blog are those of Lyndsay Wise and do not necessarily represent those of IDG Communications, Inc., its parent, subsidiary or affiliated companies.

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