Martha Rounds

Martha Rounds is research director for IDC’s IT Executive Programs.

IT innovation takes flight at Embry-Riddle

IT-business alignment in the digital age

IT-business alignment in the digital age

The most effective IT models are tightly aligned with desired business outcomes. Getting there may require a new IT operating model.

Analytics success starts with a center of excellence

Analytics success starts with a center of excellence

Data-driven organizations accelerate data transformation with an analytics COE.

How digital leaders tackle IT modernization

How digital leaders tackle IT modernization

Companies with transformative digital strategies are well on their way to freeing themselves from the costly burden of legacy systems.

Who’s succeeding with product-focused IT?

Who’s succeeding with product-focused IT?

Many CIOs are facing the most challenging undertaking of their careers: shifting their IT organization’s focus from projects to products.

Monetizing data at scale

Monetizing data at scale

Data monetization is the next competitive hurdle, but for most CIOs, it’s uncharted territory.

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