Martha Rounds

Martha Rounds brings over twenty years of experience as a writer, editor, and analyst to her role of envisioning and overseeing the creation of IEP’s research library. She serves as partner and mentor to IDC analysts whose research enables IEP’s enterprise-class clients to build and sustain successful IT organizations.

Secrets of successful digital innovation

Agile IT procurement in a post-COVID world

Agile IT procurement in a post-COVID world

During the pandemic, organizations adopted transformational sourcing and procurement practices to drive savings, speed, and agility. They may never go back.

Making employee experience a CIO priority

Making employee experience a CIO priority

Employee dissatisfaction can have a long-term negative impact on your business. Here’s how to turn things around.

Scenario planning for the next new normal: 7 key questions

Scenario planning for the next new normal: 7 key questions

Scenario planning is a highly effective approach to objectively preparing for the next and ever-evolving normal. Here's how to get started.

IT innovation takes flight at Embry-Riddle

IT innovation takes flight at Embry-Riddle

Innovation isn’t an end goal; it’s a means to creating a positive business impact. That won’t happen, at least not reliably, without taking a strategic approach.

IT-business alignment in the digital age

IT-business alignment in the digital age

The most effective IT models are tightly aligned with desired business outcomes. Getting there may require a new IT operating model.

Analytics success starts with a center of excellence

Analytics success starts with a center of excellence

Data-driven organizations accelerate data transformation with an analytics COE.

How digital leaders tackle IT modernization

How digital leaders tackle IT modernization

Companies with transformative digital strategies are well on their way to freeing themselves from the costly burden of legacy systems.

Who’s succeeding with product-focused IT?

Who’s succeeding with product-focused IT?

Many CIOs are facing the most challenging undertaking of their careers: shifting their IT organization’s focus from projects to products.

Monetizing data at scale

Monetizing data at scale

Data monetization is the next competitive hurdle, but for most CIOs, it’s uncharted territory.

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