Martha Rounds
Martha Rounds is research director for IDC’s IT Executive Programs.
IT-business alignment in the digital age
The most effective IT models are tightly aligned with desired business outcomes. Getting there may require a new IT operating model.
Analytics success starts with a center of excellence
Data-driven organizations accelerate data transformation with an analytics COE.
How digital leaders tackle IT modernization
Companies with transformative digital strategies are well on their way to freeing themselves from the costly burden of legacy systems.
Who’s succeeding with product-focused IT?
Many CIOs are facing the most challenging undertaking of their careers: shifting their IT organization’s focus from projects to products.
Monetizing data at scale
Data monetization is the next competitive hurdle, but for most CIOs, it’s uncharted territory.
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