Matt Kapko

Freelance Writer

Matt Kapko has been writing about technology since before the dawn of the iPhone, and covering media well before it was social. Matt lives with his wife in a nearly century-old craftsman in Long Beach, Calif. He can be reached on Twitter: @mattkapko or by email: matt@kapko.co.

The best free BI tools, 2018

Best free data analytics tools, 2018

Best free data analytics tools, 2018

Data analytics software doesn’t have to cost a lot to be effective. These free tools can help businesses uncover new insights and draw valuable predictions from various data sources.

What is the best CRM software? Key features to look for

What is the best CRM software? Key features to look for

Many businesses undervalue the planning that must go into CRM selection and overlook the importance of defining the capabilities and results that will matter most to their organization. Don't be one of them.

Best free CRM software, 2018: 7 top tools

Best free CRM software, 2018: 7 top tools

Customer relationship management (CRM) software can help businesses foster new sales opportunities and improve internal efforts to organize around key objectives. And with these free tools, CRM doesn't have to be an expensive...

Why LinkedIn Premium is worth the money

Why LinkedIn Premium is worth the money

LinkedIn Premium doesn’t come cheap. But subscribers say the service is well worth the money, and new features and improved access to data, analytics and training could win over even the most skeptical LinkedIn user.

Why you need to stop comparing Snap to Facebook

Why you need to stop comparing Snap to Facebook

Snap’s short life as a public company took a turn for the worse this week. While dramatic slides in value aren’t unprecedented for new publicly traded social firms, Snap does have some perception problems to address.

How Uber for Business helps the ridesharing company grow

How Uber for Business helps the ridesharing company grow

Uber’s head of enterprise says the ridesharing app will triple its workforce for business customers this year. But the company faces many challenges, including a corporate culture that allegedly enabled a discriminatory work...

Why Amazon is putting Alexa everywhere

Why Amazon is putting Alexa everywhere

The head of Amazon’s Alexa business explains why the company is investing heavily in voice services for manufacturers of various device types.

Facebook nears 2 billion users, warns ad growth will slow

Facebook nears 2 billion users, warns ad growth will slow

Facebook outperformed financial projections for the eighth consecutive quarter and is closing in on more than 2 billion monthly users. However, the company says expect ad growth to slow.

How collaboration improves IT outcomes

How collaboration improves IT outcomes

Blackstone and Coca-Cola CTOs encourage colleagues to restructure IT to deliver a more collaborative model for technology innovation.

How Facebook plans to bring Messenger to business

How Facebook plans to bring Messenger to business

Speaking at the Collision conference this week, Facebook’s Stan Chudnovsky said the company remains committed to making Messenger a multi-purpose platform.

How YouTube plans to dominate your living room

How YouTube plans to dominate your living room

YouTube made its pitch for the future of TV in the living room at the Collision conference this week. Its head of product also addressed the massive advertiser backlash that began in earnest in late March.

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