Minda Zetlin

Contributing Writer

Minda Zetlin is a business technology writer and co-author of The Geek Gap: Why Business and Technology Professionals Don't Understand Each Other and Why They Need Each Other to Survive. She's a frequent contributor to CIO and Computerworld, and a columnist for Inc.com.

The Latest from Minda

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The new rules of IT-business alignment in the digital era

Getting in sync with your organization’s goals has never been more important, or more challenging. Here’s how to align IT and business strategy for digital success.

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The future of work: How to thrive through IT’s latest revolution

A seismic shakeup of the workplace is under way, as emerging technologies and employment dynamics are reshaping workforces and organizations alike. Here’s how to keep ahead of the changes.

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What’s the difference between a chief data officer, chief digital officer, and chief analytics officer?

Companies are increasingly developing new executive roles aimed at making the organization as a whole more data-driven and digitally adept. Here’s how three new tech exec titles take different approaches to tackling the same problem.

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What is a chief analytics officer? The exec who turns data into decisions

A chief analytics officer leads an organization’s data analytics strategy, driving data-related business changes in an effort to transform your company into a more analytics-driven one.

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What is a chief data officer? A leader who creates business value from data

A chief data officer oversees a range of data-related functions to ensure your organization is getting the most from what could be its most valuable asset.

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What is a chief digital officer? A digital strategist and evangelist in chief

A chief digital officer strategically transforms a company’s technological future in a way many CIOs don’t have the bandwidth to do.

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How to bridge IT’s growing generation gap

Deft leadership and management skills and a lot of empathy are required to balance the priorities and expectations of millennials, baby boomers and the Gen X-ers stuck between them.

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IT's identity crisis: How to remain essential as the business evolves

The perception of IT's value and its status within an organization are in constant flux. Here's how to stay relevant.

Is IT having an identity crisis?

The perception of IT's value and its status within an organization are in constant flux. Here's how to stay relevant.

Bridging IT’s growing generation gap

Deft management skills and a lot of empathy are required to balance the priorities and expectations of millennials, baby boomers and the Gen X-ers stuck between them.

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Why IT and Operations are on a collision course

Long autonomous, IT and operations are now forced to work together, spurred by increasingly complex digital devices that pose fearsome cybersecurity threats.