Known in the tech industry by his Twitter handle, SocialMktgFella, Andre Bourque is a PR, content marketing and social media adviser who works with forward-thinking companies on "remarkable" content creation, brand messaging and distribution.

Andre brings Fortune 500 product management experience from Intel and Sun Microsystems to help capture and articulate product/service benefits over features and turn it into exceptional storytelling that publishers seek.

The opinions expressed in this blog are those of Andre Bourque and do not necessarily represent those of IDG Communications Inc. or its parent, subsidiary or affiliated companies.

How the right technology can create value for everyone

Some entrepreneurs put their ladder up against the wrong castle, and only after all of the startup effort of climbing that ladder, realize their strategic error. The right tech solution addresses the right-sized problem.
Jun, 5 2017

Creating a global social community for songwriters

Decades of disruption by Jobs does not mark the end of disruptive technology within the music industry, only the end of a very dramatic beginning because of the rise of new demands and challenges.
May, 22 2017