Charles.Araujo

Charles.Araujo

Charles Araujo is a technology analyst and internationally recognized authority on the Digital Enterprise and Leadership in the Digital Era who advises technology companies and enterprise leaders on how to navigate the transition from the Industrial Age to the Digital Era. Having spent over thirty years in the technology industry, he has been researching Digital Transformation since long before it became the uber-buzzword of today, and is now focused on helping Digital Era Leaders prepare themselves and their organizations as the macro trends of the primacy of the customer and the primacy of the algorithm collide, ushering us into what he calls The New Human Age.

Principal Analyst with Intellyx, founder of The Institute for Digital Transformation, author of three books, and most recently the co-founder (with his wife) of The MAPS Institute, he is a sought-after keynote speaker and has been quoted or published in CIO, Time, InformationWeek, CIO Insight, NetworkWorld, Computerworld, USA Today, and Forbes.

The opinions expressed in this blog are those of Charles Araujo and do not necessarily represent those of IDG Communications, Inc., its parent, subsidiary or affiliated companies.

Articles by Charles.Araujo

Amway, the new gig economy and a roadmap for transformation leaders
The Digital Enterprise

Amway, the new gig economy and a roadmap for transformation leaders

As it entered the 21st century, Amway found that the new gig economy had brought with it an entirely new host of competitors and that the nature of the market itself was shifting as consumers increasingly engaged digitally. Its transformational journey offers essential lessons for enterprise leaders everywhere who are facing disruptive threats and need a roadmap to respond.
July 15, 2019
An enterprise leader’s guide to the changing landscape of technology innovation
The Digital Enterprise

An enterprise leader’s guide to the changing landscape of technology innovation

We are seeing work split into two broad camps: those that build and support technology, and those that do work that technology cannot (or which we, as a society, are not yet prepared to) automate. As this shift takes root, enterprise leaders will need to understand its impact, and the changes it will require in how they approach sourcing strategies, how they train employees and where and how they invest around the world as we enter what I call the New Human Age.
June 28, 2019
Is all-in on the cloud a real strategy?
The Digital Enterprise

Is all-in on the cloud a real strategy?

Capital One has committed to moving everything to the cloud. But is it even possible to go all-in on the cloud, and, in the end, is it worth the trouble?
March 27, 2019
The 3 surprising secrets that drive innovation in the digital era
The Digital Enterprise

The 3 surprising secrets that drive innovation in the digital era

What if creating innovative breakthroughs and developing a much-heralded innovation culture isn't about creating tiger teams or unleashing unbridled, free-wheeling creativity into every corner of the organization? What if driving innovation in the digital era came down to three simple actions?
March 8, 2019
Tapping into the WeWork Effect with an app?
The Digital Enterprise

Tapping into the WeWork Effect with an app?

WeWork’s seemingly simplistic approach is having a profound effect on the market, leading enterprise organizations to try to replicate the sense of community, collaboration and engagement it creates. Now competitors are fighting back with apps — and the implications as this plays out are relevant to enterprises everywhere.
February 19, 2019
The Digital Enterprise

Why a computer may be your next manager

As we continue to instrument every facet of modern work, it's beginning to enable data-driven management. The flip side of this data-driven augmentation, however, is that it may make the act of management the prime target for automation. Could it be that it will be the managers that go first?
January 18, 2019
The ‘future of work’ in the digital era may not be what you think
The Digital Enterprise

The ‘future of work’ in the digital era may not be what you think

Despite all the banter about the ‘future of work’ no one is talking about what that really means. Our inability to see through our present reality has limited and tainted our discussions about how work will fundamentally transform over the next couple of decades. It’s time for that to change.
January 9, 2019
Has storage become sexy?
The Digital Enterprise

Has storage become sexy?

In the era of AI, and despite the software-driven everything trend, storage — and hardware more generally — is finding renewed strategic relevance in the enterprise executive suite.
November 19, 2018
Are you ready for the data-driven management revolution?
The Digital Enterprise

Are you ready for the data-driven management revolution?

Even as enterprises embrace data-driven management, they must ensure that they use the power of data to speed decisions, remove ambiguity and increase efficiency — but not at the cost of dehumanizing the organization beyond recognition.
October 17, 2018