Dipti Parmar

Contributor

Dipti Parmar is an experienced marketing and technology consultant, helping startups, ecommerce brands, and B2B SaaS companies establish thought leadership in their industry with innovative strategies through her agency 99stairs. She is a columnist for leading business and tech publications such as Entrepreneur Mag, Adobe's CMO.com, and Inc. Dipti has also been listed as a top startup marketer by TechCrunch. When she's not drinking her team's blood (figuratively), she is busy telling vampire stories to little girls who like Disney princesses. Follow @dipTparmar on Twitter for her best insights.

Articles by Dipti Parmar

3 steps to better data center risk management
IDG TECHtalk Voices

3 steps to better data center risk management

Data centers remain critical in the modern enterprise. Here's what you can do to identify and mitigate risks in data center operations.
December 9, 2021
4 little-known factors influencing your ROI
Mashup Marketing

4 little-known factors influencing your ROI

ROI is perhaps the most important business metric to be monitored. Unfortunately, boosting revenues and profits is not as simple as black and white. Here’s a look at four critical under-the-radar factors that can significantly impact your sales and how to make sure you deal with them efficiently.
June 20, 2017
3 fundamental traits of savvy marketers
Mashup Marketing

3 fundamental traits of savvy marketers

While there are many traits and characteristics that define a skilled marketer, there are several key habits separating the pros from the amateurs. Here, we discuss three of the fundamental ones.
May 24, 2017