Gahl Berkooz is the Chief of Analytics for General Motors' Global Connected Consumer Experience Division. He is responsible for all analytical data sets, analytics and data science required to provide customers with the best overall service and experience in the industry, delivering increased customer satisfaction, loyalty, and optimization of spending. This includes GM's market-leading connectivity and infotainment products and services such as OnStar brand, which recently passed 1 billion customer interactions.

Prior, he established the Information Management and Analytics function at Ford. He built the function to over 100 professionals, and developed a portfolio of Information Management and Analytics services with P&L responsibility. Gahl was a member of the founding team of Ford’s Global Data, Insight and Analytics Business Unit where he was Global Head of Data and Governance, with responsibility for Ford’s Next generation Analytics infrastructure, the Ford Data Supply Chain, as well as all aspects of enterprise data standards, quality and governance. He delivered close to $2 billion of savings and cost avoidance in business operations.

He holds a PhD in Applied Mathematics from Cornell University, a Six Sigma Black Belt, and is a graduate of Harvard Business School’s General Management Program. He has published with Harvard Business Review online, Cambridge University Press, and scholarly journals.

His opinions are his own and do not represent his employer.

The opinions expressed in this blog are those of Gahl Berkooz and do not necessarily represent those of IDG Communications, Inc., its parent, subsidiary or affiliated companies.

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