Howard.Tiersky

Contributor

Howard Tiersky is CEO and founder of FROM, The Digital Transformation Company. FROM helps enterprises adapt their customer experience, value proposition, technology and operating processes to win the digital customer. FROM's clients include Avis, NBC, Mattel, A&E, Mall of America, Universal Studios, JPMC, American Girl, Sesame Workshop, Morgan Stanley, Exelon and ClearChannel.

Prior to founding the company, Howard spent eighteen years with Capgemini, one of the worlds leading global consulting firms, as Vice President for Media & Entertainment.

At Capgemini, Howard led the firm's digital media capabilities for North America, driving major e-business transformation projects for clients including General Electric, General Motors, NBC-Universal, Office Depot, Turner Broadcasting, Sprint PCS, Sears, Allstate, Merrill Lynch and Cisco.

Howard speaks regularly at major industry conferences, and is also on the faculty of the NYU Tisch School of the Arts where he teaches courses on the intersection of television industry and the Internet. Howard holds a Bachelors of Fine Arts from NYU, and a Masters of Fine Arts in Directing from the USC School of Theater, Film and Television.

The opinions expressed in this blog are those of Howard Tiersky and do not necessarily represent those of IDG Communications, Inc., its parent, subsidiary or affiliated companies.

Articles by Howard.Tiersky

Undercover Boss: a powerful CX insight tool
Navigating Digital Transformation

Undercover Boss: a powerful CX insight tool

A conversation with Chief Customer Experience Officer Shane Bray about experiencing what customer engagement agents experience.
July 30, 2018
Retail’s digital catch-22
Navigating Digital Transformation

Retail’s digital catch-22

The bad – and good – news from this year's Internet Retailer Conference and Exhibition.
July 13, 2018
Navigating Digital Transformation

Amazon hasn’t cracked omnichannel retailing (yet)

Amazon is definitely in the race, but isn't necessarily at the front of the pack – as the current iteration of the Amazon Books experience demonstrates.
January 16, 2018
Success secrets for conversational commerce
Navigating Digital Transformation

Success secrets for conversational commerce

1-800-Flowers was an early pioneer in the world of conversational commerce. Now that their Facebook Messenger and Alexa platforms have been live for a full year, they shared some key "lessons learned" from their conversational commerce experiments.
August 1, 2017
Why CIOs must co-lead CX, customer experience
Navigating Digital Transformation

Why CIOs must co-lead CX, customer experience

Forrester recently gathered top Customer Experience (CX) professionals from around the world for the Forrester CX Forum in New York. Extensive data was presented to support the argument that delivering a seamless customer experience is more important than ever. But who is actually in charge of CX, and who should be? The view of the CX community is that to deliver great results in customer experience, senior IT leadership must be intensively involved in the full CX lifecycle.
July 10, 2017