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Articles by jmartin
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Making sense of the marketing technology glut
Marketing tech is booming, leaving CMOs scratching their heads as to how to create the ideal martech stack
Living the tech life
3 top travel apps worth revisiting
TripAdvisor, Kayak, and TripIt have been around for years. But they keep getting more powerful and more useful with new features.
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8 things CMOs need to know right now
At the recent Marketing Nation Summit, industry leaders offered CMOs tips and strategies for success — including why less is more when marketing to customers.
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10 content marketing and customer experience all-stars
From a cruise ship wearable to a media company that’s also a bank, here are 10 examples of standout customer experiences and successful content marketing and campaigns.
Living the tech life
Amazon Echo Dot gets more portable and better sound from Vaux
A new speaker/dock called Vaux gives Echo Dot two things Amazon left out. But does that make Echo Dot and Vaux a better buy than Amazon Tap?
Living the tech life
Who’s smartest — Alexa, Siri, Cortana, or Google Assistant?
You won't be shocked to learn that Apple's Siri virtual assistant has the best sense of humor. But you might be surprised to learn which virtual assistant is the smartest—and which one is no. 2 with a bullet.
Living the tech life
Does the world need a Windows smartwatch?
The answer is, 'yes,' if you like the idea of a commercial-grade wearable for retail, hospitality, healthcare and manufacturing. But the track record of squeezing Windows into a small device isn't good.
Living the tech life
4 reasons to consider Garmin’s new vivosmart 3
Garmin's vivosmart 3 activity trackers has a lot going for it — but you may find it to be too much of a good thing.
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