Senior Writer

Tom Kaneshige has been covering business and technology in Silicon Valley for two decades. As senior online writer at, Tom covers Silicon Valley culture, BYOD and consumer tech in the enterprise.

Articles by tkaneshige


Review: Guilt-Free Shopping with CauseWorld

CauseWorld relieves iPhone users' guilt over their conspicuous consumption by allowing them to raise money for their favorite charities while shopping.
April 9, 2010
Apple Enterprise Now

A Bad Week for Apple Rivals

It's been a bad week for Adobe, Amazon and now Google, not to mention other smartphone, netbook and e-reader makers. Apple has put together one of the most spectacular weeks in mobile tech history, taking dead aim at big rivals. Six days after the iPad hit the streets, Apple announced amazing upgrades in iPhone OS 4.0 coming later this summer.
April 8, 2010

Three Ways the iPad Will Change Industries

Hey CEOs and VPs of hospitals, hospitality businesses and media companies: Get ready for a new era of iPad apps and specialty uses.
April 2, 2010

More iPhone Battery Gotchas

Apple doesn't have a good answer for deteriorating and not-that-old iPhone batteries.
March 31, 2010
Apple Enterprise Now

Carly Fiorina and the Demon Sheep: A Baa-d Ad

We've seen underwhelming tech ads before—we're looking at you, AT&T and Microsoft. In California, tech honcho turned political candidate Carly Fiorina has created a series of ‘em. Fiorina, whose vying for a senate seat, came out with one of the oddest attack ads ever aired, infamously dubbed “demon sheep.” Now we’re left wondering what it says about Fiorina.
March 26, 2010

How to Know if Your iPhone Battery is on Death Row

The ugly truth about your iPhone battery? It's got a lifespan of less than two years, but may not even last that long if you're careless. Here are expert tips to help you take better care of it - and then know when to send it to that recycling bin in the sky.
March 17, 2010

Six Great iPhone Cases

Your iPhone's outerwear can be stylish, practical, or both - but it had better fit your lifestyle. Here's a look at iPhone case options for the frequent traveler, the golfer, the runner, and more. n
March 9, 2010

Are Macs Really Cheaper To Manage Than PCs?

Does "I'm a Mac" mean "I'm less expensive to manage?" An Enterprise Desktop Alliance survey says Macs cost a lot less than PCs to manage -- yet Macs come with special challenges for enterprise IT admins.
March 8, 2010

Mac vs. PC: Which Is Really Cheaper?

An Enterprise Desktop Alliance survey shows Macs cost a lot less than PCs to manage, yet Macs come with special challenges for IT admins.
March 7, 2010
Apple Enterprise Now

Loving Smart iPhone Apps? Who’s Going to Build ‘Em?

iPhone owners love showing off amazing apps that awe their friends and family. Want to see your house on Google Earth? Shazam will tell you what song is playing on the radio. Need voice-to-voice language translation? Try Jibbigo.
February 18, 2010

Five Great Apple iPhone and Mac Accessories

Cool iPhone accessories aren't just for Apple fan boys. At last week's Macworld show, we spotted five cool new toys - from crazy cases to a gizmo that turns an iPhone into a machine that can swipe credit cards and process purchases.
February 17, 2010
Apple Enterprise Now

Apple iPad Leads to Amazon Folly

"He who knows when he can fight and when he cannot will be victorious." -Sun Tzu execs should have fired up their Kindles and spent the weekend reading an electronic copy of The Art of War. Instead, they reacted foolishly to the iPad, played a childish game of tit-for-tat, and their folly made look like a second-rate bookstore.
February 1, 2010

iPhone in 2010: Mobile Commerce, Social Networking Star

The App Store and the iPhone really grew up last year, setting the stage for even bigger things to come this year. Expect social networking to become a key part of the iPhone experience, big new app players, and the start of a mobile commerce tidal wave.
January 26, 2010
Apple Enterprise Now

Apple Prepares for More Acquisitions

For years Apple has waded slowly, almost reluctantly into the boiling mergers-and-acquisitions waters of Silicon Valley. The Apple way is to innovate from deep inside the bowels of its Cupertino campus, where black pieces of cloth cloak new products and access to R&D labs might as well require a drop of your blood. A culture of paranoia guards Apple's secrets.
January 19, 2010

Five Moves I Wish Apple Would Make in 2010

Will Apple deliver its much-rumored tablet next year? Can IT staffs expect some help managing iPhones? Some of the things we hope to see next year just might come to pass, while others are wishful thinking.
December 7, 2009
Apple Enterprise Now

iPhone Owners Open Up Their Wallets

Last month I spent $3 for an iPhone app, which isn't unusual since I probably buy an average $15 worth of apps, movie rentals and songs every month. Except this time the app was the December issue of GQ magazine—and I don't normally read GQ.
December 2, 2009
Apple Enterprise Now

Steve Jobs Snubs Admirer

One should take extreme care when choosing role models. At least that's what I told my teenage son's friends as we discussed the case of football star and dog-fighting promoter Michael Vick a couple of years ago.
November 23, 2009

Five Qualities of a Great iPhone App

Thinking about creating an iPhone app? A contest run by retailer Gap shows off five common strengths of winning iPhone apps. Here's a look at the lessons learned -- and the apps. n
November 17, 2009

Bill Draper Talks Philanthropy

Wealthy individuals like Silicon Valley's Bill Draper are following the lead of Bill Gates and Warren Buffett and becoming philanthropists.
November 13, 2009

Confessions of an Apple Manager-Turned-iPhone App Creator

Former Apple employee Dave Howell, now the CEO of startup Avatron Software, talks about the early days of the App Store, his Apple experience and how he plans to do battle in the iPhone's wild frontier.
November 12, 2009

Not Bilingual? $25 iPhone App for That Translates Spoken English and Spanish

Jibbigo, which debuted last month, breaks new engineering ground for iPhone apps: It's the only speech-to-speech translation app in the App Store. Speak into the iPhone in either English or Spanish and in a few seconds a voice translates your words. This $25 app, which has humanitarian origins, packs sophisticated technology.
November 10, 2009

Ten Great iPhone Hobby Apps

Grilling. Bird watching. Shopping. Whatever your downtime passion, there's an app for that. Here's a look at ten intriguing options to help you recharge.
November 6, 2009
Apple Enterprise Now

iPhone Debuts in China, Faces Down Grey Market

Many readers have complained to me about the high price of the iPhone—an iPhone 3GS starts at $200 for 16GB and $300 for 32GB 3GS. I admit, that's a lot of dough.Just be thankful you're not in China.
November 2, 2009

Smartphone Etiquette: Five Unspoken Rules for the Holidays

Toilet texting. Tweeting in church. What are the do's and don'ts for smartphone users this holiday season? You may be surprised at what most people consider good iPhone and BlackBerry manners, as revealed by a new survey.
October 26, 2009

How Apple Keeps Defying the Odds

Quarter after quarter, earnings report after earnings report, Apple continues to defy the odds with blowout numbers.
October 21, 2009

Five Fixes for Apple’s App Store

From the Google voice fiasco to this week's Pepsi pick-up line app, Apple's vaunted app store is showing its weaknesses.'s Tom Kaneshige suggests five steps Apple should take to make the store better for users and developers.
October 15, 2009
Apple Enterprise Now

Is Tiered Pricing in iPhone’s Future?

The iPhone has over-taxed AT&T's network and tarnished the wireless carrier's image probably beyond repair. But is it fair to blame AT&T? As much as we want to point the finger at AT&T, the truth is that it may soon be impossible for any wireless carrier to support an all-you-can-eat data plan.
October 13, 2009

“A Bear Ate My iPhone!”

For CISO Kris Rowley, an iPhone comes in handy when a bear closes in. She just wishes Apple would be as helpful.
October 9, 2009

Verizon Attack Ad Strikes at AT&T iPhone Discontent

Verizon's recent moves fuel the fires of frustrated AT&T iPhone users yet muddy the future of an iPhone for the carrier. A Gartner analyst doesn't see a Verizon iPhone next year.n
October 6, 2009
Apple Enterprise Now

iPhone App Tracks Swine Flu

A new, free iPhone app from the creators of HealthMap shows the outbreaks of the H1N1 swine flu in your area and elsewhere. The app, called Outbreaks Near Me, finds your location and shows a map with red pins indicating recent outbreaks. The app updates every hour using reports from more than 30,000 sources.
October 5, 2009

Apple iPhone Users: It’s All Good — Except AT&T

New customer satisfaction surveys show that Apple has done a clever job keeping users satisfied, despite recent iPhone battery life and Exchange e-mail brouhahas. But AT&T -- well that's quite another story.
October 1, 2009
Apple Enterprise Now

Gaming Death Match: Apple iPhone vs. Sony PSP

Everybody seems to have an opinion about the iPhone's chances against popular portable game systems Sony PSP and Nintendo DS. Sure, we know the iPhone is already displacing markets for low-end standalone devices like GPS devices and digital cameras—but games?
September 30, 2009

iPhone App Prices: How Much is Too Much?

iPhone app developers are pushing the patience of some users with apps priced at $99. But what's the "right" price for an iPhone app? While users like free best, three sweet spots are emerging -- all under $20.
September 30, 2009

Six Everyday iPhone Disasters and How to Handle Them

From an impromptu swim through the washing machine to a hard drop on concrete, iPhone disasters happen to the best of us. Here's a look at the six top daily dangers for your iphone -- and what to do when disaster strikes.
September 30, 2009

iPhone App Logos: 10 of the Best and Worst

Designing an iPhone app logo poses a big marketing challenge. The logo must be creative enough to stand out from the crowd, yet clearly convey its function on the iPhone's diminutive screen. It also has to tie into a brand's Web site and other marketing collateral. All this in a thumbnail's worth of space. Here are some iPhone app logos that do the job well (and some that leave us wanting more than cute animals or screen clutter).
September 29, 2009
Apple Enterprise Now

Netflix Missing the Boat by Waiting on iPhone App

Watching a movie on the iPhone on the road sounds like a last-ditch way of passing the time, given the iPhone's tiny screen (relative to, say, a 17-inch MacBook Pro). But I've found the experience pretty good. I've watched a range of movies, from Office Space to the Godfather, during long commutes.
September 22, 2009

5 Things That Drive iPhone Users Crazy

Apple's iPhone is supposed to be the most user-friendly smartphone on the planet, but bad application design choices tick off iPhone newbies and experts. Here's what iPhone users have to say about the top 5 app design flaws -- are developers listening?
September 20, 2009
Apple Enterprise Now

New iPod Touch: Coming Soon to More Businesses?

At first blush, most CIOs probably didn't give a hoot about Apple's big iPod bash this week: Apple unveiled a new iPod lineup for the holiday season, including cheaper iPod Touch units and iPod Nano models with built-in video cameras. New tweaks to iTunes and the iPhone OS mostly enhance the music experience.
September 10, 2009