William.Craig

Contributor

William Craig is the founder and president of WebpageFX, an internet marketing company that's listed as one of Inc. magazine’s 5,000 fastest-growing companies and is ranked as the best place to work in Pennsylvania, among small and midsize organizations, by the Central Penn Business Journal and the Pennsylvania Department of Community and Business Development.

Drawing from Craig’s 17 years of experience in the internet marketing industry, WebpageFX develops online strategies (social media management, search engine optimization and digital public relations) for organizations that include the World Bank and Verizon.

Craig writes about the intersection of business success and great company culture. His work has appeared in Forbes, Fast Company, Entrepreneur and Fortune magazine's Fortune Insiders Network.

The opinions expressed in this blog are those of William Craig and do not necessarily represent those of IDG Communications Inc. or its parent, subsidiary or affiliated companies.

Articles by William.Craig

The 5 fundamentals of creating an employee experience in the workplace
Insights on Corporate Culture

The 5 fundamentals of creating an employee experience in the workplace

Employees who have a positive employee experience typically have faith in their organization’s decision-making, and believe their place in the business has value. As a result, it makes sense that a positive employee experience would lead to better performance. The five fundamentals below are essential in successfully creating an employee experience in your workplace.
June 22, 2017
Corporate culture will always matter
Insights on Corporate Culture

Corporate culture will always matter

Corporate culture will always matter, regardless of whether you work remotely or in an office.
April 28, 2017
3 reasons to encourage employees to take risks
Insights on Corporate Culture

3 reasons to encourage employees to take risks

Three reasons for business leaders and managers to encourage their teams to get innovative and take more risks at work.
March 27, 2017
The employee happiness advice no one is giving
Insights on Corporate Culture

The employee happiness advice no one is giving

Many leaders focus on the company culture in their office buildings, but what about the company culture in your warehouses?
December 15, 2016
Leaders: Give back to boost employee productivity
Insights on Corporate Culture

Leaders: Give back to boost employee productivity

Giving back to local or even international communities not only feels great, but could also boost employee engagement and productivity.
November 4, 2016
Insights on Corporate Culture

4 simple rules for good franchise culture

We know maintaining company culture is important, but how can you approach this issue when you don't actually own the company? Franchise owners don't always have the same authority as a company founder or CEO. Here's what to know about keeping a healthy culture alive and well in your franchise.
September 21, 2016
Insights on Corporate Culture

Helping co-workers: How helpful is it, really?

Altruism is a great thing. Helping out our fellow human beings is what keeps the great wheels of society turning. But can we be too helpful? Is there a point at which giving assistance becomes detrimental, both to the party requesting help and to the party giving it?
July 27, 2016