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CIO’s Playbook: Growing Business Revenue with Sales

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CIOs and sales teams that work together to further a customer-centric agenda can achieve business growth and long-term customer loyalty. This blog will explore the challenges IT and sales leaders face together and offer best practices and trusted advice for solving those challenges.

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Why Data Analytics is Essential to the Customer Experience

It may seem counterintuitive for sales teams to focus on anything except selling – or for service teams to focus on anything except resolving support cases. But having these teams lean into data analytics can actually help both sales...

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Customer-Centric Digital Transformation

A growing number of IT leaders and their sales counterparts are working together to centralize data, monitor customer activities, and enhance customer experiences.

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How the Boston Red Sox Score Big on Service and Sales

When COVID-19 led to a shortened 60-game season for MLB teams, it raised the stakes for the Boston Red Sox.

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Meet the Revenue-Centric CIO

We spoke with Keith Onchuck, chief information officer for Ozinga, to learn his thoughts on how innovative technologies, customer experience, and empowered employees can lead to revenue generating initiatives.

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The CIO and the Sales Team: Better Together

CIOs and sales teams that work together on a customer-centric agenda are achieving business growth despite challenges.