APIs Rule the Realtime Experience Economy
BrandPost SAP Digital Interconnect

APIs Rule the Realtime Experience Economy

The Internet of Things (IoT), including smartphones and wearables, has created an instant-update lifestyle. The IoT has also propelled the creation of myriad apps and services to meet the needs and increasing expectations of...

Frictionless Engagement with SAP Contact Center 365
BrandPost SAP Digital Interconnect

Frictionless Engagement with SAP Contact Center 365

Enhancing customer experience through multiple online and offline channels has become critical for businesses, governments, and nonprofits cultivating prospects, customers, and constituents. Enhancing the customer experience has...

Improve Your Channel Marketing with Communications Platform as-a-Service
BrandPost SAP Digital Interconnect

Improve Your Channel Marketing with Communications Platform as-a-Service

Communications channels are evolving and changing faster than ever before. In the quest to reach people where they interact, organizations must keep track of new channels, connect their systems to the most relevant new ones via...

Overcoming Multichannel Complexity with Communication Platform as-a-Service
BrandPost SAP Digital Interconnect

Overcoming Multichannel Complexity with Communication Platform as-a-Service

The pandemic has altered not only how we buy products and services but how we communicate. A recent survey of 25,000 consumers in 30 global markets found that since the pandemic began, web browsing has increased by 70% and social...

Communications Platform as-a-Service Finds its Inflection Point
BrandPost SAP Digital Interconnect

Communications Platform as-a-Service Finds its Inflection Point

Digital transformation has shifted into a higher gear since the COVID-19 pandemic. Research shows that “two years’ worth of digital transformation has been concentrated into the past two months” of May and June. Suddenly, in order...

Improve Customer Experience with Chat-bots and Virtual Agents
BrandPost SAP Digital Interconnect

Improve Customer Experience with Chat-bots and Virtual Agents

With the current situation causing many organizations to close their physical contact center offices and move agents to a work-from-home model, overworked agents need as much help as they can get. This is where chat-bots and...

Key Lessons from My Intrapreneurship Journey
BrandPost SAP Digital Interconnect

Key Lessons from My Intrapreneurship Journey

MIT’s Sloan School of Business (1) defines Intrapreneurship as acting like an entrepreneur within an established company, creating a new business or venture. Sometimes that business becomes a new section, or department, or even a...

Social Channels are Essential to Customer engagement and Personalised experiences
BrandPost SAP Digital Interconnect

Social Channels are Essential to Customer engagement and Personalised experiences

By now, social messaging apps are a fact of life – not just in our personal lives, but for businesses that want to communicate effectively with their customers. The top three messaging apps in the world – WhatsApp, Facebook...

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