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Tech decision makers must parse whatu2019s real now and what is u201cmarchitecture.u201d
As businesses develop ever more complex distribution strategies for selling goods or services online, the integrity and parity of prices on your owned digital channels has never been more important.
From CRM and business intelligence to chatbots and automation, marketers have spending plans across the marketing tech stack.
Think youu2019re done with hearing about GDPR? Not so fast. Data privacy legislation isnu2019t going anywhere and thereu2019s a lot we can learn from the ups and downs of the EU experience.
Companies are increasingly adding IoT to their logistics operations in pursuit of greater visibility and efficiency in their supply chains u2014 and to stave off disruptions to come.
Industry experts discuss what new regulations concerning data and technology mean for organizations and what IT can do to mitigate security and compliance issues, both old and new.
In the digital age, sophisticated data analytics are an essential part of healthcare marketing. Unfortunately, there isnu2019t enough analytical talent to go around.
Somewhere, hidden in the depths of your business, lies a threat you may never have considered. Lurking in the shadows, it silently multiplies beyond your control. It threatens your businessu2019 security and could cost you dearly under new regulatio
This blog is dedicated to detailing the capabilities your organization needs to comply with General Data Protection Regulation (GDPR) and, eventually, to operationalize and enhance your privacy compliance and processes.
The CIOs from Adobe, Vail Resorts, Inc., and IPG Mediabrands reveal their hard-won lessons from the intersection point of marketing and technology.
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