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intel primary

How Intel’s CMO revitalized a ‘weak brand’

Intel is coming off one of the best years in its 49-year history,...
state of the cio
The 16th annual State of the CIO report shows that the life of the...
ai and marketing

10 things marketers need to know about AI

AI-enabled marketing isn't just about cute chatbots. Here's what CMOs,...
state of the cio primary

CIOs adjust to their new reality

The CIO role is integral to today's increasingly digital businesses, but...
The words Mind the Gap painted on a train platform
Contrary to aspirations of many, the digital revolution hasn’t turned out...
clorox social media primary

CMO, CIO embrace social media, IoT to win customers

Marketing and IT leaders at Clorox partner closely on digital marketing...
used car sales

CIO, CMO partner to drive used car sales

CarMax has revamped its website and is testing a new home delivery service...
cmos and big data

CMOs will outspend CIOs on technology in 2017

Gartner has reinforced its prediction that CMOs will outspend CIOs on IT...
authentic leadership in tech

How to be a more 'authentic' IT leader

In today's digital workforce, it's not enough simply to manage. Workers...
Talent compass pointing to the most highly skilled jobs hiring

5 reasons CEOs should be involved in hiring decisions

Here are five reasons your CEO should have a say in all hiring decisions...
Millennials in the workplace

Tips for creating an introvert-friendly workplace

Introverts and extraverts work differently and the environment they work...
digital transformation competitive
Digital transformation is not just another buzzword; it's an escape plan...

Tips for keeping Gen-Z and millennial workers happy

Forget everything you think you know about millennials and their...
recruiting digital unicorns

Recruiting elusive unicorn digital talent

Finding the right talent in the tech industry can get competitive --...

What if you could fire your CEO?

For the last four years, Haufe U.S. has functioned as a workplace...
eye perceiving data

Why today’s marketers need data

Data is marketing's most precious commodity -- now marketers need to...
learn lead training squares tiles
Authenticity at work is more important than eve, but what makes a leader...
marketing IT bullseye
IT leaders don't always have great working relationships with their...
marketing automation
A group of a sales and marketing professionals breakdown the concept of...
content marketing failure
Whether it's playing it too safe or forgoing video for simple words and...
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