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The Business of DataBy

Data ahead! How smart products are changing the traditional sales cycle

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7 hot digital marketing jobs for 2020 (and what you need to land them)

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The Digital EnterpriseBy

The hidden challenges undermining the customer experience

Creating a breakout customer experience is not about technology, but there is also no question that it is often the little technical details that are the difference between it being just a phrase or something that drives meaningful...

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Tech Policy PerspectivesBy

Competition in digital advertising is on the rise

Amazon’s growing share of the online ad market has important implications for understanding tech competition.

CIO Feb 2016 digital issue cover

CIO Digital Magazine, February 2016

Cover story: Meet tech's new odd couple. CMOs and CIOs typically come from different backgrounds and have different perspectives, but making their relationship work is critical to the digital business.

CIO January 2016 issue cover

CIO Digital Magazine, January 2016

Cover story: Results from our State of the CIO 2016 survey

CIO Wrapsheet: Marketing Automation

CIO Wrapsheet: How to buy marketing automation tools

Digital marketing is a fast-moving target even for those marketing pros who have embraced it. This guide will help you choose the right tools for your business.

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