2020 Winner Profile

MediaCom

Nadine Thomson

RANK: #24

COMPANY WHERE WON: MediaCom

AWARD DETAILS:

In the few months since Nadine Thomson became MediaCom’s first ever Global Chief Technology Officer in October 2019, she has created an agile project management team and went about upskilling project managers from their previous waterfall methodology. Its value was demonstrated to the business through the delivery within 12 weeks of a complex business intelligence project that provided near real-time data on campaign performance for a client. Prototypes were delivered in four weeks and continual developments every three weeks. The previous delivery of a similar project had taken the team over six months.

The agile creation for two global customers of a BI solution that allowed them to optimise their media campaigns by analysing performance by audience and channel had similar consequences. The solution not only drove better results for customers but reduced staff time in collecting and analysing data by 50%, giving a huge boost to the internal reputation of the tech department.

LOCATION: London, United Kingdom

INDUSTRY: Professional Services