2016 Winner Profile

Wells Fargo Bank, N.A.

Project Description:
Wells Fargo developed a biometrics solution that simplifies the authentication experience for customers, allowing them to choose how they gain access to their mobile banking services. Face + Voice and Eyeprint which combine facial and voice recognition technology, and the unique pattern of blood vessels in the eye, respectively use the camera and microphone in a smartphone to authenticate a user via a facial scan and voice analyses. Both models check for liveliness to ensure the user is actually present, which makes the authentication difficult to bypass. Combining the two authentication methods increases the accuracy of authentication to 99.5 percent, according to the National Institute of Standards and Technology. The program is expected to launch this year.
Business Functions:
Accounting & Finance
Business Goal:
Customer Experience
Kevin Rhein, Senior EVP, Chief Information Officer
John Stumpf, Chairman, Chief Executive Officer
San Francisco, Calif.
Financial Services (e.g. Banking, Broker and Dealers, Exchanges)
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