2016 Winner Profile

American International Group, Inc. (AIG)

Project Description:
The American International Group's Smooth Driving Index (SDI) helps drivers improve safety by rewarding safe driving behavior. The SDI uses telematics data from vehicles to create a driving behavior profile, particularly around braking and acceleration, and uses this data in conjunction with gamification tactics to help drivers understand the risk factors and change behavior. Drivers are shown a dashboard every day that displays their overall score, the number of smooth miles and how many hard stops they made. Comparing this score to the previous day's encourages safer driving habits to keep insurance claims premiums low.
Business Functions:
IT, Research & Development, Sales
Business Goal:
Competitive Advantage, Strategic Impact
Philip Fasano, Chief Information Officer
Peter Hancock, President and Chief Executive Officer
New York, N.Y.
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